Hip Hop has established itself as a gravitas culture which crosses borders of race, ethnicity, class, and religion. Members of the Hip Hop Generation carry the residue of the culture into all spaces they inhabit and their individual works are seasoned with the flavor of hip hop, and architecture is not exempt.
Hip Hop Architecture 101 explores the intersection of Hip Hop culture and the built environment through three interconnected realms; media, professional practice, and academia. The goal of Hip Hop Architecture is to increase the number of underrepresented populations in the practice of architecture while simultaneously creating a new approach to architecture and design, one based on the Hip Hop's founding elements (DJ, Emcee, Graffiti and B-Boy/ B-Girl). Hip Hop Architecture is a manifestation of the widely accepted fifth element of Hip Hop, Knowledge.
Hip Hop Architecture 101 is based on Michael Ford's national Hip Hop Architecture Lecture Tour and includes interviews with legendary hip hop artists, architectural practitioners and academics.
For additional information visit: HipHopArchitecture.com
The Hip Hop Architecture Camp is a registered trademark of BrandNu Design and conducted nationwide by The Urban Arts Collective (UAC). The mission of the non-profit organization is to effectively engage and equipment youth to explore careers in S.T.E.A.M. For additional information visit, www.HipHopArchitecture.com
BrandNu Design, through its Design Cypher Process, organized and implemented a series of unique community engagement sessions in Los Angeles, Detroit, Atlanta and New York with the mission to inclusively design and program The Universal Hip Hop Museum.
BrandNu programmed and designed The Universal Hip Hop Museum's creative placemaking project, The UHHM Mobile Experience also known as Hip-Hoptimous Prime. BrandNu Design was responsible for the design, manufacturing, graphic design and strategic planning of The UHHM Mobile Experience.
BrandNu is leading the design of The Universal Hip Hop Museum's Exhibits and Interactive Experiences. The design of the UHHM Exhibits inlcuding conducting interviews and design sessions with various Hip Hop artists including pioneers such as Kurtis Blow, The Sugarhill Gang and Roxanne Shante.
The Hip Hop Architecture Camp will be held at the 2017 Bonnaroo Arts and Music Festival. To register for the festival, and see the lineup visit Bonnaroo's website.
"In The Hip-Hop Wars, Rose explores the most crucial issues underlying the polarized claims on each side of the debate: Does hip-hop cause violence, or merely reflect a violent ghetto culture? Is hip-hop sexist, or are its detractors simply anti-sex? Does the portrayal of black culture in hip-hop undermine black advancement?"
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"Working to understand how ideologies are formed, transmitted, and embedded in the built environment, Wilkins deconstructs how the marginalization of African Americans is authorized within the field of architecture. He then outlines how activist forms of expression shape and sustain communities, fashioning an architectural theory around the site of environmental conflict constructed by hip-hop culture."
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